We all want to retain and expand existing accounts and win profitable business to grow our bottom line. Sales Leadership and the quality of the sales or account management teams is a critical factor in that equation.
In difficult economic conditions it may seem easier to cut back or move on poor or average performers and look for new, but with the cost of attrition estimated to be on average £30,000 per person when recruitment charges, lost revenues and induction and pipeline ramp up are included, is that really the best option?
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